June marks the start of Winter here in Australia, which in itself provides plenty of opportunity for cosy themes relating to the season, but there are a bunch of other opportunities for freshening up your content. Take a look below at some of the coming month's special occasion days, and take note of ones that could resonate with your brand and audience. You'll also spot a handy evergreen campaign idea...
DAYS OF CELEBRATION IN JUNE:
June 1: World Milk Day, Global Day of Parents, World Reef Awareness Day
June 3: Mabo Day, National Reconciliation Week Ends, World Bicycle Day
June 5: World Environment Day
June 7: Global Running Day
June 8: World Oceans Day, National Best Friends Day
June 14: International Bath Day
June 18: International Picnic Day, International Sushi Day
June 20: World Refugee Day
June 21: International Yoga Day, World Music Day
June 22: World Rainforest Day
June 23: National Take Your Dog to Work Day
June 30: World Asteroid Day, World Social Media Day
EVERGREEN IDEA: THE "BLOG" CAMPAIGN
Do you have a Blog on your site? Let your email list know all about it! You could create an email that includes a snippet of an exciting, new Blog Post, then lead readers to find the full version on your site. Once they've landed on your site, there's a good chance they'll be tempted to explore your store too!