If there’s one thing we know about successful email marketing campaigns, it’s that marketing towards calendar events is a must. With Spring in bloom in September, a lot of customers will be looking for ways to get out and have some fun in the sun. Products like swimsuits, sporting equipment and picnic blankets fly off the shelves this month, but, that doesn’t mean other products or services don’t need to sell short.
Market them toward events, including Father’s Day and National Bilby Day, to show why your customers can’t live without your products this month.
Continue scrolling to discover more events you can market toward this month.
September Days of Celebration
September 1: First Day of Spring
September 1: Wattle Day
September 1-31: Social September
September 2: National Health and Physical Education Day
September 3-11: NSW History Week
September 3: Father’s Day
September 4-10: National Child Protection Week
September 5: International Day of Charity
September 6: Early Childhood Educator’s Day
September 7: Threatened Species Day
September 7: Indigenous Literacy Day
September 8: International Literacy Day
September 12:National Bilby Day
September 14: R U OK? Day
September 15: International Day of Democracy
September 17: Australian Citizenship Day
September 19: Talk Like A Pirate Day
September 19-25: International Deaf Week
September 21: World Gratitude Day
September 21: International Day of Peace
September 23: International Day of Sign Language
September 30: AFL Grand Final
Evergreen Idea: The Dynamic Block
Let’s face it, not all of your customers will love ALL of the products in your range. So, why not cater an email to their liking? Using a Dynamic Block in your emails allows you to select products for each of your customers, based on what people with similar purchasing habits have ordered.
It’s a great way to encourage them to add one extra product to their cart and drive up your store’s average order values.