Whatever stage your email is at, we can take it further .
Some brands come to us with a big list and small results. Others come with a small list and big ambitions. We help both get to the same place: consistent revenue from email.
Get set up on Klaviyo or Omnisend
For product-based brands new to email marketing, or starting from scratch. A poorly built email account leaves money on the table every day. We build it properly, with flows, templates, copy and design, so you start generating revenue from day one.
Hand over your email marketing
For established brands ready to stop thinking about email. Your email channel should be one of your most consistent revenue streams. We manage campaigns, strategy and reporting every month so you can focus on everything else.
Get targeted help
For brands that need expert support on a specific challenge. A Klaviyo or Omnisend audit, a list clean, a coaching hour, a template refresh. Bring your problem and we’ll help you work through it with a clear picture of what to do next.
Why email works…and why we do it better .
We specialise in eCommerce email marketing, and we work exclusively in the platforms built to deliver results for product-based brands: Klaviyo and Omnisend.
Campaigns that reach the right person
Targeted sends based on real customer data, so the right message lands with the right person, every time.
Automations that earn while you sleep
Built once, running always. Your flows reach customers at the right moment, whether you're in the office or out of it.
Segmentation that makes every email personal
Go beyond basic lists. Segment by behavior, history, and engagement level for messaging that feels personal and converts better.
Analytics that drive decisions
We track what's working, cut what isn't, and use the data to make every send better than the last.
Design that looks like your brand
Every campaign and flow is designed to match your brand, so your emails look as good as your store.
Integrations that work with your existing stack
Take advantage of 300+ integration options to take your marketing further and get more from Klaviyo.
Done properly, eCommerce email automation is the closest thing to revenue on autopilot.
Your email list is one of the most valuable assets in your business. Here's the proof.
When email is set up and managed properly, it pays for itself many times over. And unlike paid social, it's a channel you own outright.
4.6 billion people use email worldwide and that number is still growing
Statista, 2025$36-$42 average return for every $1 invested in email marketing
Litmus, 2026Email flows earn $1.58 per recipient versus $0.06 for campaigns - a 28x difference
Klaviyo/Omnisend, 2026Nearly 50% of consumers made a purchase directly from a marketing email in the past year
Omnisend, 2025Email can account for up to 40% of total eCommerce revenue for brands using it strategically
Omnisend, 2026Email flows account for just 5% of sends but generate nearly 41% of total email revenue
Klaviyo, 2026
We only do email. We do it really well .
We do one thing extremely well: email marketing for product-based brands.
Annalise spent ten years running her own eCommerce brand before founding Email By Design, so she knows exactly what it's like to juggle a product business while email sits at the bottom of the list. Her background in teaching means she also knows how to make the technical side feel manageable, which is why clients consistently say we make email feel less overwhelming than it did before they found us.
Behind every project is a small, all-female team of specialists who've worked with hundreds of Australian brands, from first-time users to established stores sending at scale.
If you're looking to outsource your email marketing in Australia to a team that treats your brand like its own, this is it.
Once they find us, they keep coming back.
We're the email automation agency Australian founders recommend to each other.
“Anna and her team have been managing our email channel for over two years now. They've taken our email revenue from under 20% to now over 30%." - Matthew Stuart
"Working with Email by Design has been a game changer for our business. They consistently deliver two EDMs per week without fail. Communication is seamless, they understand our brand voice, and they just get things done." - UM
"I feel my average, very vanilla, Klaviyo set-up has now been given a gold-plated glow-up." - Fiona Harrison
"I absolutely love my new email template design. Their communication and fast turnaround were amazing, and I really love having access to the Canva master files so I can easily make updates myself." - Gypsea Loop Hair Tie Bangles
Learn from the email specialists .
We don’t gatekeep. Browse our library of ecommerce email automation tips, Omnisend & Klaviyo guides, campaign ideas, and free resources built for product-based brands.
Let customers speak for us
