If you're looking to add some quirky touches to this month's campaigns, Email by Design got the days of celebration to theme them around! Amazing Campaigns in August start with creativity—and August's list sure is mighty. There's a lot going on in the farewell weeks of winter, including quite a few days dedicated to different animals; from lizards and lions, to elephants and honey bees. What will your top picks be?...
Amazing Campaigns in August and DAYS OF CELEBRATION:
August 5: International Beer Day, National Jeans for Genes Day
August 8: International Cat Day
August 9: International Day of the World's Indigenous Peoples
August 10: World Calligraphy Day, World Lion Day
August 12: International Youth Day, World Elephant Day
August 13: International Left-handers Day
August 13-21: National Science Week
August 14: World Lizard Day
August 16: RSPCA Cupcake Day
August 19: World Photography Day
August 20: World Honey Bee Day
August 20-26: National Book Week
August 21: World Senior Citizens Day
August 22: World Plant Milk Day
August 23-31: World Water Week
August 24: International Strange Music Day
August 27: World Rock Paper Scissors Day
August 28: International Read Comics in Public Day
August 30: International Whale Shark Day
EVERGREEN IDEA: THE 'FREE PRODUCT' CAMPAIGN
This is a perfect eye-catcher for subscribers yet to make a purchase, and for those who need a nudge to return. You could offer your freebie to customers who buy a specific product, creating a complimentary pair. Or, you could give away your free product with every order over a certain amount, say $80, for example. Of course, make sure you're giving away something that is not too valuable money-wise, but still intriguing enough to lure shoppers in. If you have excess stock of particular item, that could be a good candidate!
