After a jam-packed last few months, February is the chance to take a break and reflect. Reflect on what, you may ask. Well, everything! How is the year going so far? What have you already achieved? How thankful are you for the people around you?
That’s why Valentine’s Day is so perfectly placed in February. It’s a chance for you to not only show the special people in your life how much you adore them but to also share love with your customers. Take the time to tell them how incredible they are, how thankful you are for them and what you love most about them.
You can also spoil them with a few discounts, promotions, or special events. With a full schedule, February shares no expense of events you can market around, either.
February Days of Celebration
February 1: International Vegan Cuisine Month Begins
February 2: World Crepe Day
February 3: Golden Retriever Day
February 5: World Nutella Day
February 6: World Optimist Day
February 7: Wear Red Day
February 9: National Pizza Day
February 10: Teddy Day
February 11: Safer Internet Day
February 12: Darwin Day
February 13: Galentine’s Day
February 14: Valentine’s Day
February 15: Singles Awareness Day
February 16: National Tim Tam Day
February 16: World Whale Day
February 20: Love Your Pet Day
February 22: World Thinking Day
Evergreen Idea: The Weekend Plans
Have you ever noticed that the brands you connect with the most are the ones that feel the most human? In this world filled with advertising and constant messaging, these brands stand out and leave an impression.
They don’t need to do so through massive statements or bold testaments, either. Something like sharing photos of the founder, talking about their day or even speaking in a conversational tone can be enough.
Feel like you’ve lost connection with your customers? Tell them about your weekend plans and ask them about theirs. It might only be a water cooler chat, but it's enough to take your relationship with them to the next level.
