Feeling settled into the new year yet? That first month tends to fly, and it's already time to sort out your February campaigns. Valentine's Day probably springs to mind when considering special themes for the month, but there are a few other celebrations happening, so take a look below and see what could work for your brand's campaigns...

DAYS OF CELEBRATION IN FEBRUARY

1-28: National Sustainable Living Festival

2: World Ukulele Day

4: World Cancer Day

5: World Nutella Day

7: Safer Internet Day

10: World Pulses Day

11: International Day of Women & Girls in Science

12: Charles Darwin Day

13: National Apology Anniversary + World Radio Day

14: Valentine's Day

17: Random Acts of Kindness Day + Sydney's Mardi Gras begins

20: World Naked Bike Ride Day

21: Shrove Tuesday aka Pancake Day

22: National Teal Ribbon Day

25: Quiet Day

27: International Polar Day + World NGO Day

EVERGREEN IDEA: THE "REFER A FRIEND" CAMPAIGN

It's long been shown that shoppers are far more likely to buy something that has been referred to them by a friend, family member or colleague. There's nothing like some good word of mouth! So, entice your subscribers to spread some love for your brand by offering them a reward for sharing a recommendation. For example, give your existing subscriber a 10% off code to share with their friends, then when those referred make the buy, the referrer gets their 10% off.