Brrrrr…. Do you feel that? There is a chill in the air, and it’s only going to get colder as we sink our teeth into winter.
Winter is a season we absolutely adore. Heeeeellllo layering weather, comfy coats and big blankets. But, we understand that for e-commerce, winter can be a ‘low’ period when it comes to sales.
As a business owner, staying vigilant, planning ahead and using the events to dictate your strategy can help you stay ahead of the curve and encourage your customers to shop.
Not sure which events will really excite them this month? Some of our favourites include:
June Days of Celebration
June 1: National Meat Pie Day
June 1: Pride Month Begins
June 3: World Cider Day
June 4: National Cheese Day
June 5: World Environment Day
June 6: National Doughnut Day
June 8: World Oceans Day
June 9: International Archives Day
June 10: Men’s Health Week Starts
June 10: Bike Week Starts
June 14: International Bath Day
June 16: National Vegemite Day
June 16: World Refill Day
June 18: International Sushi Day
June 18: Autistic Pride Week Starts
June 20: World Refugee Day
June 20: Bring Your Dog To Work Day
June 21: International Yoga Day
June 21: International Surfing Day
June 24: Wellbeing Week Starts
June 27: International Sunglasses Day
June 30: End of the Financial Year
Evergreen Idea: The Manufacturing Process
Greenwashing has become so prevalent in today’s society. Due to this, customers won’t believe everything they read.
Are you proving to your database that you practice what you preach?
Something simple like taking pics of where you source your ingredients/materials, introducing your customers to your manufacturing team and educating your consumers on why you have chosen your production strategies can see a major uplift in loyalty. It can also prevent customers from seeing your business as 'the same' or 'similar' to your competitors. This helps place you at the front of their minds, increasing the chances that you're their first choice come purchasing time.
When you’re short on email ideas or feel your next campaign could be a little longer, don’t underestimate the power of this content.
