Need some unique angles for your October campaigns? Email by Design gathered a list of all of the best Campaign Ideas for October that could suit your brand and audience. With themes like coffee, food, smiling, animals, and of course, Halloween, you'll be drawing plenty of attention all round.
Campaign Ideas for October and DAYS OF CELEBRATION:
October 1-31: Oktoberfest
October 1-7: National Be Kind to Animals Week
October 1: International Coffee Day
October 3: Global Smoothie Day
October 4-10: World Space Week
October 5: World Teachers Day
October 7: World Smile Day + National Odd Socks Day
October 8: World Octopus Day
October 9: World Post Day
October 10: World Mental Health Day
October 15: Global Handwashing Day
October 16: World Food Day
October 18: International Legging Day
October 19: International Gin & Tonic Day
October 20: International Sloth Day
October 21: National Loud Shirt Day
October 22-30: National Children's Week
October 24: World Kangaroo Day
October 25: World Pasta Day
October 31: Halloween
EVERGREEN IDEA: THE 'SMS LIST GROWTH' CAMPAIGN
SMS marketing can work beautifully alongside your email marketing strategy, creating a more well-rounded and personalised customer experience. It’s especially effective for those subscribers who prefer faster, more direct communication. After all, most people carry their phones with them throughout the day, and a well-timed text can feel like a friendly, short, sharp, and sweet message—rather than a traditional sales pitch.
Because of this, encouraging your current email subscribers to also join your SMS list can be a smart move. If you're already delivering value through email, there's a strong chance your audience will welcome another channel that offers timely updates, exclusive deals, or reminders right in their pocket. Done right, SMS can increase engagement, boost conversions, and add a personal touch that makes your brand stand out.
