How to use UGC in your Black Friday Campaign Strategy
Mid-promo and can't pivot your Black Friday strategy? User-generated content is the small tweak that makes your emails feel authentic...
The Black Friday Campaign To Drive Last-Minute Sales
Your boldest email isn't always your best closer. Here is the simple plain-text founder email that drives more last-minute Black...
Black Friday Essential: Sale Versions Of Your Abandonment Flows
Most brands pour everything into campaigns and forget their flows. Here is why sales versions of your abandonment flows are...
Do You Need Black Friday Early Access In Your Sale Strategy?
Early access lets your subscribers shop before the crowd and sells exclusivity. Here are four ways to run it this...
Try A Staff Picks Campaign This Black Friday
Discount-only emails blend in over Black Friday. A staff picks email adds a personal touch that stands out, builds trust,...
Chasing More Sales? Have You Considered An Upsell Flow?
The post-purchase email that earns its second sale. What an upsell flow is, how it differs from a cross-sell, and...
How To Successfully Launch A New Product Via Email Marketing
Launching a new product? The right email strategy builds excitement before launch day and keeps sales climbing after. Here's how...
Spam Bot Attacks Are On The Rise
Spam bot attacks are on the rise, and they can quietly wreck your deliverability with fake orders and invalid emails....
